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How Media Can Connect with Their Customers, according to U2 at 2005-12-04 19:53:36
There was a terrific article in Monday's NYT (Media Age Business Tips From U2) on U2 the corporation, and the lessons the band holds for other forms of Media: On the surface, the formula U2 used to send 20,000 fans into sing-along rapture at Madison Square Garden last Tuesday night...
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